Creative Direction / Art Direction / Illustration / Storyboard /Animation for Born Guilty Title sequence
Produced at NiceShoes

BORN GUILTY is the story of a lonely and frazzled New York social worker (Rosanna Arquette) who can't resist the urge to intervene in her son Marty's life. This title sequence is designed to give the audience a little back story on how the mom became so dependent on her son.

STORYBOARD:
I was leading the creative from the start of the project. By storyboarding out the story, I explored dozens of possiblity of staging and scene transition. From there we quickly decided what those big ten scenes are and how to connect them. 

ART DIRECTION:
The timeline happened in the 80s, we definitly want to get the 80s vibe. By doing a thorough R&D, I came up with the three main actors look. From there me and another illustrator Wenting Wu start to build styleframes for each scene.




Judith(Marty's Mother) - Rosanna Arquette in 80s fashion


Marty's Father:
Marty(Jay Devore)





Scene Design: